66 lines
2.4 KiB
Plaintext
66 lines
2.4 KiB
Plaintext
---
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title: About
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description: Learn about who we are and why we started this company. We're on a mission to help businesses work better with their data.
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---
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## Introduction
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Hey there!
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My name is [Carl-Gerhard Lindesvärd](https://x.com/CarlLindesvard). I'm the founder of OpenPanel. These days, knowing how your users use your product is super important.
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I've worked with different analytics tools for over 5 years, and I've seen it all - the good, the bad, and the ugly.
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I've mostly used Mixpanel along with tools like Google Analytics. Here's why I decided to start OpenPanel.
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## Why
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### Product analytics
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Mixpanel is a solid analytics tool - it's easy to create reports and has tons of features.
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But I was only using a small part of it, mainly the reports. I wanted a simple way to see my custom events. Sure, Mixpanel lets you make nice reports with different charts like:
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- Line charts
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- Bar charts
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- Pie charts
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- Funnels
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- Retention
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- ...and more
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Being able to track what each user does was great too. But that was pretty much all I needed.
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The problem? I had to pay $300/month for this. Their pricing makes no sense, especially since I only used a tiny bit of what they offer.
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### Web analytics
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Mixpanel does web analytics too, but not in a way that works for me. I just wanted a simple dashboard to quickly see how my website is doing. That's why I ended up needing a separate tool just for web analytics.
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## The solution
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That's why I built OpenPanel. It's a simple analytics tool that I actually use myself. It combines both product and web analytics:
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- You get a clear picture of your website's performance and can dig deeper when needed
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- You can build reports that show your data in ways that make sense to you
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- You can see what your users are doing, both individually and as a group
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- Unlike Mixpanel, you can check your stats from your phone since our dashboard works great on mobile
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## OpenPanel is a great alternative to Mixpanel
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Now you know a bit about me and why I think OpenPanel is a solid alternative to Mixpanel. Got questions? Want to know more? Feel free to [contact me](/contact).
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You can read more about why we think OpenPanel is a [good alternative to Mixpanel](/articles/vs-mixpanel).
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## Company
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OpenPanel (OpenPanel AB) is a company based in Stockholm, Sweden.
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### Address
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<pre className="p-0">
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OpenPanel AB
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Sankt Eriksgatan 100
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113 31 Stockholm
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Sweden
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</pre> |