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Carl-Gerhard Lindesvärd
2026-02-07 16:42:02 +00:00
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apps/public/content/articles/mixpanel-pricing.mdx
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@@ -4,6 +4,7 @@ description: A complete breakdown of Mixpanel's pricing plans, what's included,
tag: Guide
team: OpenPanel Team
date: 2025-12-08
updated: 2026-02-07
cover: /content/mixpanel-pricing-cover.jpg
---
@@ -27,7 +28,7 @@ The free plan is genuinely generous for getting started. You get up to 20 millio
Here's what's included in the free plan:
The core analytics features work well. You get access to Insights, Funnels, Flows, and Retention reports. You can create unlimited reports and dashboards. The data is real-time, and you can segment by any property you're tracking.
The core analytics features work well. You get access to Insights, [Funnels](/features/funnels), Flows, and [Retention](/features/retention) reports. You can create unlimited reports and dashboards. The data is real-time, and you can segment by any property you're tracking.
However, there are limitations. You don't get access to some of the more advanced features like behavioral cohorts, saved metrics, or custom properties beyond the basics. The free plan also doesn't include Group Analytics, which is pretty much essential if you're building a B2B product and want to analyze data at the company level rather than just individual users.